Saturday, December 13, 2008

Corporate India gears up for a taste of politics

After the Mumbai Massacre, everybody is so fed up of politicians that they have started wishing there was an altenative to the corrupt people. I had even given a suggestion in one of our post that our industrialists should start thinking of entering politics.

I am pleased to note that others have thought on the same lines and we are now seeing concrete results from Pune, as published in "Business Line"

I wish them all success. They will be a breath of fresh air.



Radheshyam

Corporate India gears up for a taste of politics
Floats political party; targets educated, urban middle class in major cities.
Alka Kshirsagar

Pune, Dec. 12 Running companies to playing a role in running the country may not have been the most logical progression, but a band of professionals with successful careers in the corporate world believe that this is the road to good governance.
To facilitate the transition from business heads to managers in the political arena, the 20-strong group has recently floated the Professionals Party of India (PPI).
Headquartered in Pune and registered with the Election Commission of India under the Representation of the People Act this August, the PPI intends to field 10 candidates under its banner during the 2009 Lok Sabha elections. Group of ‘professionals’
“The PPI is not a personality-driven endeavour. It is driven by progressive minded professionals,” emphasises Mr R.V. Krishnan, Managing Director of a market research and management consultancy firm and President of the fledgling political entity.
The chemical engineer, who had a long stint with Thermax before he set up his enterprise, believes that it is time that qualified professionals — hapless and helpless bystanders to mismanagement in the affairs of the country — became more pro-active in governance. Urban ground
The main constituency for the PPI is the educated urban middle class living in the four metros, 24 State capitals, 20 Tier-1 and 12 Tier-II cities.
“This group is 250-300 million strong. Even if half of them are voters, and a quarter of those eligible to vote cast their vote, it will make a huge difference,” asserts Mr Krishnakumar Iyer, CEO, MindIT, and PPI’s spokesperson.
The party has identified the Internet and SMS as effective but low-cost communication channels to reach its voter base. It lists achievement, visibility and clean track record as required qualifications for eligible candidates.
With five chapters in Pune, Navi Mumbai, Nashik, Chennai and Bangalore and as many more in Valsad, Faridabad and Aurangabad in the offing, the PPI’s foray into the political arena is catching on.
“Over 10,000 people from all walks of life have registered on our Web site,” says Mr Krishnakumar, adding that the list of supporters is growing and has especially gained momentum after the recent Mumbai terror attacks.

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