Making Friends with Your Financial Fears

The fear of losing something you value is completely natural. And it is also healthy as long as the fear is not too great. But when fear is great... it can be destructive. Unbridled fear produces two negative responses: immobility and rashness. 

When you fear too much, you won't take positive actions you suspect you should. When opportunities are presented, you'll shun them for fear of the potential dangers and downsides. 

I see how fear impoverishes people in the world of business all the time. Smart, hard-working people who want desperately to quit the nine-to-five routine and start their own business fail to do so because they can't get the threat of failure out of their minds. I spent 10 years writing books and essays on entrepreneurship and taught hundreds of thousands of people the secrets to business success. But only one in 10 was actually successful. When I met them at conferences and got to know them, the reason was obvious. They were simply scared. 

If you fear of losing money too greatly, you will never implement the knowledge you gain. You may invest money in investment education - thousands and thousands of dollars over time - but you won't put the ideas you learn into action. Instead, you will do only the few things you are comfortable with. As a result, you will make no progress toward your wealth-building goals. 

So that's what I want to talk about today: how to make friends with your fear of losing money. 

This is how I did it. 

I was 26 years old. I was halfway through a two-year Peace Corps stint as a teacher of English at the University of Chad. (Chad is in Africa.) My new wife and I were living in a three-room, plaster-coated mud house. We had no kitchen, and the bathroom was a latrine. 

But we had a porch that overlooked a garden of Eden frequented by a family of monkeys and a dog that barked at them insanely when they hung over the roof, begging for food. We also had neighbours who became lifelong friends. On weekends, we had parties at which African friends and Peace Corps volunteers would drink copious amounts of Gala beer and dance madly until the sun rose . 

I was sitting on that porch one afternoon, sipping whiskey, when it suddenly occurred to me that I would never have a nicer house or a nicer life than I had right then. I knew - or I sensed - that one day I'd be wealthy and live in a mansion and all that, but I knew that it would never be better than the plaster- coated mud house. 

So I said to myself, very consciously, "Mark, life will never be better than this." I said that because I knew that when I started making big money , I would become afraid of losing it, and I somehow knew that the fear of losing what I didn't need could hurt me. I didn't want that kind of hurt. My intuition was right. I came back to America and became a writer for a newsletter on Africa. Six years later, I was a multimillionaire. I bought a $170,000 house and then a $550,000 house and then a $5.5 million house. But I never forgot the truth I had discovered then. I have loved all of the houses I've owned since then, but none better than that first house, which I could have bought for $1,000. 

That thought helped me a great deal over the years, and it still helps me today. Whenever the fear of losing wealth invaded my consciousness, I was able to remind myself of how little I really needed to be happy. 

So now, when I get that fear - and I have it from time to time - I simply remember how beautiful my life was when I was making $50 a week and living in a $1,000 mud house. 

Warren Buffett seems to understand this, too. In fact, he's famous for still living in a house he bought 50 years ago for $31,500. He enjoys his wealth, but he doesn't fret over it. He makes better financial decisions  because he doesn't let the fear of loss control him. 

You may be thinking, "That's fine for you to say. You are rich. You can afford to lose money." But that's exactly my point. Because I am not afraid to be poor, I don't make foolish mistakes born out of fear. I don't put all of my eggs in one basket. But I do take action. 

That's what I wish to tell you reader: The most important secret of wealth preservation is to make peace with your fear of becoming poor. 

You can't control the economy. You can't control the forces that affect your business. But you can contro you emotions. By making friends with fear, you will enjoy the wealth you have and make smart, wealth-building decisions. 

You don't want to be forever on the sidelines, watching other people make money. And you don't want to put all of your money in gold, hoping for Armageddon. 

To make friends with fear, you have to imagine yourself living a simple life, one that can be supported by a modest income, enjoying your work and the time you spend with your family and friends. Imagine that until you feel comfortable with it. What will happen is that your anxiety will disappear and, counter-intuitively, you will make better financial decisions. 

If you are scared to start a business, imagine yourself failing. Then imagine feeling okay with it. Imagine yourself smiling to your spouse and saying, "Well, that didn't work out." 

Life can be very sweet - and rich in pleasure - even if you do lose money, which will probably not happen if you aren't afraid. 

Editor's Note: Mark Ford's entrepreneurial journey and his writings have motivated many in their own wealth-building initiatives. This essay, excerpted from his book, The 11 Secrets Every Wealth Builder Must Know, is among his vast treasury of resources that continues to guide individuals as they start their own businesses. 

The above is from Common Sense Living by mark Ford, a newsletter I receive.